Esports involvement

Support in Swiss Esports

In 2019, PostFinance made a groundbreaking contribution to Swiss Esports with the “Esports Experiment PostFinance”. PostFinance is now continuing its involvement in Esports, and since April 2020, has been the main partner of the Swiss Esports organization “mYinsanity”, which currently supports over 30 semi-professional athletes in their Esports career in eleven games. With numerous tournament wins all over the world under its belt, “mYinsanity” is the most successful Esports organization in Switzerland.

PostFinance Gaming Cup: promoting the local Esports community

A new platform for gamers in Switzerland. The new tournament series includes three of the most popular games right now: “Brawl Stars” for mobile devices, “NHL 20” for PlayStation 4 and “League of Legends” for PC. This involvement is aimed not only at professionals, but anyone and everyone who enjoys video games. An experience for young and old, family and friends, who compete as a team and maximize the fun together.

Depending on the game, people compete in teams of two to five. All gaming enthusiasts over the age of 12 and resident in Switzerland are eligible to take part.

The winning teams qualify for the grand finale, which will take place at the “HeroFest” hybrid gaming event in October 2020.

A Swiss success story

In 2009, “mYinsanity” was founded as an association of young people, and was soon able to compete with the very best in Esports in Switzerland. The next step to international level followed in 2013: athletes from all over the world played the games “StarCraft II” and “Heroes of the Storm”, with prestigious tournaments won around the globe. “mYinsanity” soon became a pool of talent, continuing to win prestigious tournaments as an outsider.

In 2017, it was decided “mYinsanity” would once again focus on the local scene and use its international experience to help home-grown talent make it to the top. And very successfully, too: ever since that decision, they’ve won a number of Swiss leagues, competing in various Esports titles, including the only medal ever won by a Swiss player at the Esports Nations Cup.

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